Eevie FAQs



Why use eevie?

Once you start using eevie, the first thing you will notice is that you will quickly gain a greater sense of awareness about your impact on the environment. The notifications will help you identify all the points where you could make more eco-friendly decisions. The impact score helps you understand what difference these decisions make. Over time and with enough repetition, eevie will actually enable you to adopt new habits and ultimately change your lifestyle.

How does eevie work?

eevie helps you make small daily changes by sending you reminders, tips and suggestions in the right moments, for example when you are shopping. After reviewing your daily progress, eevie calculates how your daily behaviour affects your carbon footprint for the given day.

What is the Impact Score?

This score reflects your lifestyle’s impact on the climate. More precisely, it approximates your yearly CO2 emissions if you lived every day like today. If you travel, your impact score will automatically increase. By reviewing your daily progress, your impact score will adjust to fit your behaviour on that day.

If everyone reaches a “4 tonnes CO2 lifestyle” by 2025, we will prevent global heating from surpassing a 2°C increase and the consequent climate catastrophe.


Why do you need my location permission?

Eevie requires your location permission so that it can identify when to nudge you with actionable information, helping you act on your selected habits.


What happens with my data?

At the moment we are recording geolocation data to train our system to recognise the right moments when to send relevant notifications, more specifically, the moments when you are at a relevant location. The purpose of this is to provide you with the best possible user experience and utility in living more eco-friendly lives. The data is anonymously stored and only accessible by the eevie developers. It is against our data privacy policy to share or sell any personal data.


How do you calculate my impact?

Calculating the CO2 impact of everyday behaviour is an extremely difficult task. Our general approach is to start from the average emissions of our behaviour without the individual eco-habit and to calculate the average improvement when a habit is formed. 

For example, the average emission of a heavy meat diet is approximately 6kg CO2 per day. The average emission of a vegetarian diet is approximately 4.7kg CO2 per day. We, therefore, calculate a saving of 1.3kg per meatless day. 


Why do these small changes matter?

Small changes matter because they determine who you are tomorrow. We believe that the sum of every small action makes a large difference and brings people together, who want to change their future. While small steps add up aggregated over many people, small steps also add up from within you. Monitoring and adjusting your consumption behaviour leads you to more awareness and making green choices. Talking about your goals and habits reinforces this, and a few months down the line you might even consider taking a train rather than flying, or carbon offset your flight or be politically active. The point is to get started and surprise yourself with the change you’ll be able to make.